Ship is happening – Virgin Voyages takes delivery of Scarlet Lady

VIRGIN VOYAGES CELEBRATES DELIVERY OF SCARLET LADY, WITH LOVE 

Virgin Voyages Welcomes Scarlet Lady, the Inaugural Ship in Her Fleet as Carbon-Neutral from the First Day of Commercial Operation

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Scarlet Lady at Sea Image: Virgin Voyages

Virgin Voyages, the new lifestyle and travel brand delivering irresistible vacations in cruising, announced today that the Scarlet Lady has officially reached completion. Nearly three years in the making, Virgin Voyages formally welcomes its first ‘Lady Ship,’ Scarlet Lady, in its fleet of four to the open waters, departing the shipyard in Genoa, Italy. In just 46 days, Sailors will embark on the Maiden Voyage, departing from her home port in Miami.

On the heels of this celebratory occasion, Virgin Voyages welcomes Scarlet Lady with an industry-leading approach that takes immediate action to address climate change. Not only has the brand designed its fleet of ships to the latest energy-efficiency standards with state-of-the art equipment, Virgin Voyages is offsetting its direct climate change emissions through the purchase of carbon offsets. This commitment makes the brand the first cruise line to become carbon-neutral for its direct emissions footprint from its first day of commercial operation. The projects that will be supported by Scarlet Lady will meet high-quality, internationally-recognized verification standards, including The Gold Standard and the Verified Carbon Standard.

“It’s wonderful to welcome Scarlet Lady today,” says Virgin Group Founder Sir Richard Branson. “I’m so proud that as we start this exciting journey, we also bring to life Virgin Voyages’ commitment to preserving the ocean and the first of many steps towards a net zero carbon future.”

The brand has recognized that climate change is an urgent, global issue for every industry and business. Like others, Virgin Voyages’ long-term ambition is a net-zero carbon future. This will require significant advancements in technology and infrastructure, and access to solutions that remain in development. And, Virgin Voyages is committed to working with the industry to support the necessary research and development to advance carbon-free fuels and to scale commercially viable solutions.

“The ocean is our home, and we are on a mission to protect it. The single-biggest threat facing our ocean is climate change, and we want to be part of the solution,” said Tom McAlpin, CEO and President of Virgin Voyages. “We are committed to pioneering new technologies onboard and working with our industry peers to advance research and development for zero-carbon fuels.”

Virgin Voyages is one of first cruise lines to use Climeon, a technology that utilizes heat generated from the ship’s engines to generate electricity, thereby decreasing the demand for fuel. While the industry continues to improve on the journey for readily available and commercially viable solutions, purchasing high-quality carbon offsets allows us to take immediate action, while also supporting a long-term strategy that secures a net-zero future for the cruise industry.

Scarlet Lady Bow
Image: Virgin Voyages

Her ladyship sailed from the Fincantieri shipyard in Genoa late in the afternoon today and is now enroute to Dover where she is due to arrive next Friday. She will spend 3 days in Dover, before heading to Liverpool for the final part of her UK showcase. During the events Virgin Voyages aims to showcase whats onboard their first ship to over 1000 agents or first mates! According to Shane Riley, Virgin founder Sir Richard Branson could make an appearance at the pre-inaugural events.

Scarlet Lady invitation

Virgin Voyages have invited me to visit her ladyship in Dover next weekend, I cant wait to step onboard and get a dose of vitamin sea and find out just what the epic sea change is all about. I intend to share everything on my social media channels during the visit so be sure to follow me on twitter and instagram.

ABOUT VIRGIN VOYAGES
Virgin Voyages is a global lifestyle brand committed to creating the world’s most irresistible holiday. With operations in the US, UK, and Europe, Virgin Voyages currently has four ships on order with master shipbuilder Fincantieri.

With its inaugural season scheduled for 2020, Virgin Voyages’ first ship the Scarlet Lady was designed to reflect a yacht’s sleek luxury. Featuring spaces designed by some of the top names in contemporary design, the Scarlet Lady will be Adult-by-Design, a sanctuary at sea for the 18+ traveller.

A dose of ‘Vitamin Sea’ will be naturally intertwined across the entire ship, with well-being activated through a mix of high-energy moments coupled with relaxation and rejuvenation. The Scarlet Lady will also feature alluring entertainment and 20+ world-class intimate eateries on board. Putting a twist on luxury, which the company refers to as Rebellious Luxe, Virgin Voyages will offer incredible value for its Sailors with all restaurants, group fitness classes, soft drinks, and many more Virgin surprises included within the voyage fare.

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Norwegian Cruise Line Partners with JUST® Goods, Inc. to Eliminate Single-Use Plastic Bottles Across Fleet

Norwegian will be the First Major Global Cruise Company to Become Plastic Bottle Free by January 1, 2020

Miami, FL, US – Sep 25, 2019

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Norwegian Cruise Line, the innovator in global cruise travel with a 52-year history of breaking boundaries, today announced another first as a result of its partnership with JUST® Goods, Inc., which will enable the Cruise Line to replace all single-use plastic bottles across its fleet by January 1, 2020, beginning with its newest innovative ship, Norwegian Encore. 

Over Six Million Plastic Bottles to Be Eliminated Each Year

The decision is the latest sustainable step forward for Norwegian Cruise Line. In 2018, the Company eliminated single-use plastic straws across its 16-ship fleet and private destinations, and as a result of this most recent initiative, it will replace over six million single-use plastic bottles every year. These efforts are driven by the Company’s Sail & Sustain Environmental Program which is its commitment to minimize waste to landfills, reduce its CO2 emissions rate, increase sustainable sourcing and invest in emerging technologies.

“We are a leading Company – one that is in the business of creating memorable experiences for our guests,” said Andy Stuart, president and chief executive officer of Norwegian Cruise Line. “It is imperative that we take meaningful steps to preserve our oceans and the destinations we visit. Partnering with JUST is one of my proudest moments as the head of our pioneering brand. This latest effort – the elimination of single-use plastic bottles across our fleet – is just the latest environmentally responsible action we are taking to reduce our footprint and encourage others to protect our natural resources. While we are aware that this is just the beginning of what we and others need to do to be good stewards of our environment, we are committed to our Sail & Sustain initiatives and will continue to innovate for the overall benefit of the planet and its future.”

Envisioned and founded by American rapper, songwriter, actor and activist Jaden Smith and family, JUST takes an innovative approach to sourcing and packaging the world’s most valued resource – water.  The revolutionary company focuses on an impact model, taking into consideration both how the water is sourced and packaged. JUST is 100% spring water in a plant-based carton. The carton is made of 82% renewable materials – the paper carton is made from trees grown in responsibly-managed forests and the cap and shoulder are made from a sugarcane-based plastic. It is refillable and recyclable. JUST has a global presence with bottling facilities in Glenn Falls, NY; Ballymena, Northern Ireland; and Ballarat, Australia, thus allowing the company to meet demand around the world without shipping water from a single production source. JUST takes care to use the most efficient shipping options available.

“It’s critical that businesses take a leading role in efforts to lighten the impact we have on our planet,” said JUST Goods, Inc. CEO Ira Laufer. “We created JUST to do just that – to be a better option in a category that has created a lot of the damage and continues to do so.  The JUST team couldn’t be happier to now share this goal with our partner, Norwegian Cruise Line. We’re deeply appreciative of Norwegian’s commitment that’s so similar to ours – the Company is pushing the boundaries of what’s always been done because it knows we all need to do better.  We’re thrilled to be taking steps in the right direction alongside NCL.”

For more information about Norwegian Cruise Line ships and their itineraries, visit www.ncl.com.

encore float out 2
Norwegian Encore Image Meyer Werft

I like to cover the environmental side of the cruise industry in my blog so am pleased to see this announcement from another big cruise line. I am especially please to see that the change will be debuted onboard Norwegian Encore as I will be onboard for her preview cruise in October so be sure to follow my social channels.

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